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$50.00 CAD
Dowler Industries / Griffin Dowler
Driver coaching with Griffin Dowler. Clothing for life around racing. And something new for your next session.
Explore driver coaching
Trackside / Dowler Industries
01 / Driver coaching

In-person coaching with Griffin Dowler, shaped around your experience and what you want to work on.
Fundamentals
Start with the basics. Bring your questions and work on understanding what you and the kart are doing.
Consistency
Look at the habits behind each lap. Use individual guidance and real-time feedback to work toward more repeatable driving.
Racecraft
Take a closer look at your decisions on track. Talk through where you want to improve and make that the focus of your session.
Drivers learning the fundamentals and drivers refining their racecraft. Sessions focus on individual guidance and real-time feedback.
Get in touch to discuss your track, timing and what you would like to work on. Ask a coaching question
Read the individual coaching details, or ask a question before booking. View coaching details
02 / Something we are building
PEX is the character behind The Notepad, our karting setup companion currently in development. We’re building The Notepad to help drivers work through handling questions, keep track of setup changes and learn from each session.
Meet PEX
Start with what you felt.
Hover, tap or focus to say hi.
Inside the idea
Choose a step. Follow one example session from first observation to next question.
Bring the setup, the conditions and the driver’s observations into one starting point.
Run 01 · A starting point
Keep the feeling alongside the setup and conditions.
Keep the question clear. Record one change, then note what happened on the next run.
Run 02 · One change to compare
Record the response, including when nothing changes.
Compare the runs. Keep the useful observations and give the next session a clearer starting point.
Next run · A better question
A useful note can be a question, not just an answer.
Concept walkthrough with example notes. The Notepad app is in development; this page does not save session data or recommend setup changes.
The thinking behind it
PEX is the face of The Notepad. Here, he walks through the Record, Test and Learn idea with you. The aim is to make the habit of reviewing a session feel simple and approachable.
The app is still in development. This is a preview of the approach we’re building around. There is no release date to announce yet.
Ask about The Notepad
A little break between sessionsJavaScript is needed to play PEX Pit Stop. Keep exploring The Notepad and the rest of the site.
Tap the track or use Space to jump. P pauses · Esc closes.
One shield every 100 coins. Pauses when you leave.
03 / Dowler Industries apparel
Six collections. Different characters. Pick one to explore.
A familiar racing problem
Five tees. Pick your priority.
Shop these tees$50.00 CAD
$50.00 CAD
$50.00 CAD
$50.00 CAD
$50.00 CAD
The person behind it
I first got behind the wheel of a kart at five. More than 18 years later, racing continues to shape the way I learn, create and share what I know.
Dowler Industries brings those passions together: helping drivers progress through coaching, designing clothing inspired by motorsport, and developing The Notepad to help racers learn from every session.
Meet us trackside
05 / RESPONSIBILITY
Our approach
Practical choices in how our clothing is printed, how we share product information and how we help drivers learn.
Our designs are printed after an order is placed, using existing blank garments manufactured in advance. This helps us avoid excess printed stock and supports our goal of reducing waste.
The UN Sustainable Development Goals (SDGs) are a global framework for a more sustainable future. Our waste-reduction ambition connects with Goal 12’s focus on responsible consumption and production, and target 12.5’s aim to prevent and reduce waste.
12.5
Goal 12 · Target 12.5 — Waste prevention
Our focus
Printing to order helps limit the amount of printed clothing made without an order. This approach aligns with the waste-prevention aim of UN Sustainable Development Goal target 12.5.
9
Goal 9 — Innovation
Current coaching · App in development
Learning through coaching. Our in-person coaching uses individual instruction and real-time feedback to help drivers develop racecraft, consistency and confidence.
Practical innovation for karting. The Notepad is being developed to help drivers record setups, test one change at a time and learn from results. Our ambition is to make a more structured approach to kart development easier to use.
This work is inspired by Goal 9’s focus on innovation.
Goal 9 · Industry, innovation and infrastructure
Read the UN goalProduct information
Check each product’s description, sizing and care information before ordering. If something is unclear, contact us so we can help you choose.
Waste savings have not been measured. The SDG references describe alignment and inspiration, not certification, verified impact or United Nations endorsement.
YOUR NEXT SESSION
Take a closer look at individual driver coaching, or ask a question before booking.